Case Study 3: Insurance Premium Data * Data is provided Background Info: The insurance industry is driven by the simple fact that the capital spent by the insurance company in response to beneficiary claims should not exceed customer premium. The higher the difference between the approved customer claims and total premium received, equates to higher profits. Generally the more data we have on a customer, the better we are able to understand their needs, as well as assess the risks involved in insuring them. Task: Using the data provided, analyse the premium prices charged to customers. Some helper questions: ● Who is charged a higher premium? ● Who is charged a lower premium? ● Who are the main customers? You may choose to supplement the existing data with additional data sources where applicable. For your final capstone project you should ● Prepare a 10 page slide deck in response to one of the three case studies, and show how you address them through your data analytics techniques. ● Your slide deck should cover the following: 1. Define your business objective or problem statement and identify relevant metrics 2. Identify clearly the sources of data and steps taken extract the data from the sources 3. Collect, consolidate and organise the data 4. Exploratory data analysis to ensure the data integrity and data quality is sufficient to conduct analysis 5. Working Tableau Dashboard with a minimum of 2 different chart types that help address the problem statement 6. Show proper data analysis to approach the chosen case study 7. Using the dashboard, demonstrate how you can derive data driven decisions ● Design a dashboard that can visualize your data. The dashboard should show at least two different charts (line charts, maps, bar charts, etc.) and identify 2 recommendations or 2 insights based on your defined problem statement. Focus on the organization of the dashboard, the use of colors, the labeling of the axes, to ensure it looks professional.
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